100 Free Automations

Notification for Smartlead replies (Airtable Database)

by Noel Maniraguha on January, 2025

Notification for replies (client comms) (airtable)

This automation notifies your agency and clients about category changes, typically triggered when a lead replies, ensuring seamless communication updates. It also adds the lead data to Airtable.

This Page Has Multiple Automations

Notification for replies (simple)

This automation has 2 components. 
1. Notifying YOUR AGENCY about category changes (which usually occur when a lead replies).
2. Notifying YOUR CLIENTS about category changes (which usually occur when a lead replies).

Afonto Profile Picture
Notification for Smartlead replies (simple)
Airtable Version
Download Blueprint

Notification for replies (leads database)

This automation has 3 components. 
1. Notifying YOUR AGENCY about category changes (which usually occur when a lead replies).
2. Notifying YOUR CLIENTS about category changes (which usually occur when a lead replies).
3. Logging all engaged leads within Airtable: duplicate the workspace here.

Afonto Profile Picture
Notification for Smartlead replies (leads database)
Airtable Version
Download Blueprint

Insert the blueprint in make (new scenario)


Manual Changes

Smartlead Webhook Creation

Find it here and add a new webhook with the following settings:

Event Type: LEAD_CATEGORY_UPDATED

Choose any category (positive categories recommended)

Smartlead Webhook Creation

Slack Incoming Webhook

Create one here and replace {SLACK_INCOMING_WEBHOOK} with your webhook URL

Why not use the built-in Slack integration? It won't notify you if you're the one posting the message.

Slack Webhook In Make

Airtable errors to watch out for:

After connecting Airtable, you will need to choose the Base, Table, and View. It is important to note that each of these variables has underlying IDs; therefore, a "Grid view" from one base is not the same as a "Grid view" from another base.

Each Airtable module has all of the variables mapped. However, if you switch the table, you may notice that all variables are removed.

If this happens, I suggest you clone the Airtable module. Copy/paste each of the variables from one module onto the second module. Then delete the old module, after successfully adding the data to the new one that's within your base/table.


Set a schedule

I recommend choosing an "immediate" occurrence for this automation

Set Schedule